Rules of Origin (ROO) Discussion with the Center for International Private Enterprise (CIPE)

The US-ASEAN Business Council (USABC) is pleased to invite members to a Discussion on Rules of Origin (ROO) (Chatham House Rules) with the Center for International Private Enterprise (CIPE) on Wednesday, July 15, 2026. The discussion will be led by Mr. Jose Raul Perales, Deputy Director, Global Alliance for Trade Facilitation at CIPE.

CIPE is currently undertaking a research project to identify gaps in the design and implementation of both preferential and non-preferential rules of origin in Indonesia, Malaysia, and Thailand, with the objective of developing practical recommendations to improve transparency, efficiency, and origin management in collaboration with the private sector. Through this discussion, CIPE is seeking firsthand insights from USABC members on the evolving rules of origin landscape, particularly in Indonesia, including:

• Key challenges companies face in navigating the current ROO regulatory environment;
• Measures and best practices companies are implementing to strengthen ROO compliance and origin management;
• Ongoing or planned engagement with government stakeholders on ROO-related issues; and
• Opportunities for policy and regulatory improvements to support more efficient trade facilitation.

This discussion provides members with an opportunity to directly inform CIPE's research and the development of its final public report and policy recommendations. While the discussion will be conducted on a non-attribution basis, members' perspectives will help shape a practical reform agenda aimed at improving rules of origin implementation across the ASEAN region.